Saturday, November 25, 2006

Boomer Women: How To Build Retirement Income With Your Own Website

Adding money to your nest egg is a smart move, no matter what your age or stage of life. We all want to be financially comfortable; especially during our "golden years" when we should be enjoying the fruits of our labor, not worrying about rising costs and shrinking savings. That's why it's important to create wealth-building strategies that will keep on working for us even after we quit working—to secure our own financial future.

But how does one do that? How does one capitalize on existing opportunities without draining existing (or nonexistent!) resources? Don't worry. It's not really the Catch-22 it might seem. In fact, now more than at any other time in history, it's possible for anyone, regardless of their age, education, experience, training, or economic status, to create their own sustainable future by feeding a need in the current marketplace—the need for knowledge.

That's right: knowledge is a hot commodity in the marketplace. You've probably heard this era being referred to as the Information Age. That means people all over the planet are searching for information, hungering for knowledge that might not be easily obtainable in their situation, so they're searching the Internet to find answers.

Maybe you've used the Internet this way yourself, perhaps even making an online purchase, or at least clicking on an advertisement for something that caught your eye. Did you know, though, that when you clicked on that ad someone was very likely making a few pennies off that click? It's true. Advertisers pay website owners to display their ads, so when people click on the ad, the website owner gets paid "per click."

It might not sound like much money, but imagine if you owned that website and thousands of people clicked on that ad? You'd be making money for doing nothing! Well, not exactly nothing. You do have to create the website in the first place and get visitors to it, but once you learn how to do that, you can make money in all sorts of different ways. Which brings us to the reason you're reading this article: to learn how to build your nest egg with your own website.

Passive Revenue Streams
Passive revenue is money you earn without having to work at a "job" to keep the money flowing into your bank account. People who buy real estate or invest in the stock market or put money in an interest-bearing savings account all make passive revenue. A website works the same way—you create "streams" of passive income using a variety of methods to make your website earn money for you. Here are just a few of the ways you can do this:

Advertising: From display ads to Google AdSense ads to ezine advertisements, you can make passive income by charging advertisers to place their ads on your website or in your electronic publications (ezines, podcasts, Web radio shows).

Audio and Video Products: Telephone seminars (teleseminars), teleclasses, CD courses, and video how-tos are popular educational tools that let you deliver your information to busy people who don't have time to read a how-to manual or attend classes in their own community.

Print Products: E-books, tips booklets, home study courses, and how-to manuals are just a few of the products that you can "create once and sell many." If you offer them as PDF files downloadable from your website, you don't even have to deal with packaging and shipping!

Perhaps padding your nest egg with your own website is the wealth-building strategy for you. Even if you're a hobbyist with no technical experience at all, you can still create your own website fairly easily. You can check out the Do-it-Yourself Website Design section of our website for details.

And for more targeted information on doing business online, check out the Online Business section of our website. You'll find a wealth of information there too!

Monday, November 20, 2006

Boomer Women Online

Baby boomer women are celebrated in the brand-new "wing" of the Women's Business Gallery website at Boomer Women Online. Come check out the profiles of these inspiring boomer women, and learn more about how you can empower yourself with your own Web presence as well. Be sure to contact us so we can include your story too.

Our mission is to help you succeed so you can pursue your passion and prosper.